SMS API Platform Features

Powerful SMS functionality for your applications at a global scale

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Essentials
Essential features already built for you so you can focus on integrating SMS with your applications and scale your delivery globally.
Support for any character set
Support for Any Character Set
Built-in GSM and Unicode character set support allows you to communicate in any language, including Chinese, Japanese, and Arabic, plus emojis and symbols.
Long Message Concatenation
Long Message Concatenation
No more split messages. Long messages are automatically concatenated across global networks seamlessly.
Delivery Report Notifications
Delivery Report Notifications
Receive real-time delivery notification of messages sent globally. Track delivery rates and performance of your accounts.
Message Queueing
Message Queueing
Send multiple SMS messages in a single API request. We handle the message queueing for you so you don’t have to worry about building it.
Message Queueing
MMS Rich Media Support
Send and receive photos, videos, and audio clips. You can send and receive picture messages and SMS texts using the same phone number.
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Compliance
Built-in regulatory and data compliance features free you up to build your applications at scale.
Message Body Purging
Message Body Purging
SMS message content is never stored within any message detail record. By default all debug logs are purged after 30 days.
Protect Sensitive Data
Sensitive Data Protection
Health care and other regulated industries use Plivo globally. Disable logging and mask phone numbers to protect personal data.
Smart Rate Limiting
Smart Rate Limiting
Stay compliant with messaging frequency and throughput regulations for source numbers in each country.
Automatic Opt-out Handling
Automatic Opt-Out Handling
Replies such as Stop and Cancel on long codes are automatically handled — Plivo manages the opt-outs.
Improved
Message Delivery
Quality-based routing engine and other features to ensure the best deliverability across 200+ countries.
Intelligent Message Encoding
Intelligent Message Encoding
Plivo replaces Unicode characters with similar GSM characters to ensure message delivery to destination networks that don’t support Unicode.
Number Pooling
Number Pooling
Improve delivery rate by spreading your messages across a pool of phone numbers to reach your users in time.
Conversion API
Conversion API
Real-time feedback from your application allows Plivo’s self-adjusting quality-based routing engine to ensure best delivery.
Local Match
Local Match
To improve read rates, autoselects a local area number as the sender for each user from a pool of numbers.
Faster Time to Market
Build, integrate, and troubleshoot issues faster. Focus on building the features that differentiate you and be faster to the market.
  • Sticky Sender
    Interact with customers using the same recognizable phone number or sender ID to an ensure a better experience.
  • Built-in Multitenancy
    Segment your customers based on use case, spend capacity, or risk profile and track usage and billing with subaccounts.
  • Detailed Debug Logs
    Debug and troubleshoot issues and problems faster with detailed logs. Drill down to details to find root causes.
Faster Time to Market
Faster Time to Market
  • Extensive Documentation
    With our detailed documentation and sample code, get started in minutes. You can copy and paste our code examples.
  • Server-Side SDKs
    Program in your web language of choice with our server-side SDKs in Java, C#, Python, PHP, Ruby, Node.js, or Golang.
  • Reusable Templates
    With a vast library of ready-to-use templates you can add powerful functionality quickly by writing minimal code.
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